Wednesday, May 16, 2012

Media Lab 2 - How I Met Your Mother, and Others...


How I Met Your Mother is a hit TV series that airs on Monday nights on CBS.  The show is set as a flashback, as one of the main characters, Ted Mosby (played by Josh Radnor), sits his children down and begins to tell them the story of how he met their mother.  The show has just currently ended its seventh season and is gearing up for the new plot twists season eight will hold.  Scholar Jonathan Gray writes extensively in chapter three of his book, Show Sold Separately, about the hype that paratexts can build or destroy for audience members.  Through using the success and popularity of How I Met Your Mother, I will explore the different ideas behind a few different paratext mediums, and how everyone from the audience members to the creators and producers of How I Met Your Mother have a way of expressing themselves through different paratext and how these paratext help build the TV series.

To begin, the show is set as a flashback from 2030 to present day and follows five friends around New York City as they live out their 20s and 30s.  As the show is being told as a flashback, the audience is therefore constantly being engaged during the show, or in media res, to remember that they are “watching the past”.  There are often times comedic moments where certain details will not be remembered (such as an episode in which people’s names were not remembered so they were referred to as “blah blah”) that are added as elements to the show in order to remind the viewers that a story is being told to them.  This narration-type element sets the show up as if it is just a conversation that wants the audience to constantly be connecting past episode details with “future” plot lines. 

Once the show ends and the viewers decide to surf the internet out of boredom, they are left with hundreds of different options to keep furthering their obsessions with the TV program and characters’ lives.  One of the most popular sites that I personally enjoy is a FaceBook fan page called “Your Mother” with the tagline “Home of the How I Met Your Mother Super Fan”.  This fan page allows the audience to voice their thoughts and opinions on the show, particular episodes, and to connect with other fans.  What I love particularly about this fan site is the level of interaction that happens – memes and wittily captioned still frames are constantly being posted and shared amongst other fans, creating their own kind of imagined community full or inside jokes and TV references.  Digressing, Gray discusses that the audience and their interpretations of different paratexts are key parts in the construction of any text.  He writes about the “ethos of surveillance” and how audiences must somehow feel a connection to the text (p. 85).   Through the use of fan pages, audience members get to do just that – talk about how they relate to certain characters, or rant about how they are happy or sad about a certain plot line – as if the characters are real people that they personally know.  Paratexts such as these reel the audience in through allowing them to express themselves, as well as have an outlet to constantly be updated and talking about all things surrounding How I Met Your Mother.  

Example 1: 

Example: Fans often post creative memes about the show and characters.


Another interesting point about the perspective of the show is the spin off paratext in which characters from the show have “live blogs”.  For example, one of the writers for How I Met Your Mother, Matt Kuhn, writes and updates the character Barney Stinson’s “blog”.  He writes the blog from the viewpoint of Barney, which allows Kuhn the creative freedom to add his input and develop the character as much or little as he wants.  I feel this idea relates to Roland Barthes’ idea of the “death of the author”  (Gray, 108) because it serves as a way of solidifying that these characters are real people who the audience can relate to.  It helps to over look the fact that there are people like Matt Kuhn sitting in an office looking for inspiration for new episode ideas, and at the same time, the blog allows these writers to gage the feedback for new ideas from the fans who read the blog.  This helps to sort out the fans from the anti-fans by seeing how certain ideas expressed through different paratext will be received. 

 Example 2:

Barney's Blog


Jonathon Gray notes that TV is littered with “on demand” material that is presented on cable television through Hollywood’s all access shows like Entertainment Tonight or late night talk shows (p. 107).  These programs allow audience members to learn about their shows more in depth by getting to hear what the authors, directors, or producers say about their role in producing the show.  For How I Met Your Mother there are multiple cast interviews where the cast gets to explore their thoughts about the show and their characters.  One of my favorite lines comes from an interview in which Josh Radnor (the father telling the story to his children) in which he notes that one of the most common things for fans to tell him is how the show is “just like their life”.  This is an important concept because the show’s success is due to the fact that the audience can relate so well to the characters and their lives.  The interview also establishes that the director is able to fully express her vision for the show, as well as merge her vision with those of the show producers and actors.  The interview notes that the actors are never expected to do anything outside of their comfort zone.  I feel that this interview validates Michael Focault’s “author function” concept  (Gray, 109).  Focault describes the author function as someone who can create a “constant level of value”, “stylistic unity”, and “classifactory”, amongst other things.  There are two creators for How I Met Your Mother and four producers, two of which are the creators.  In the interview, the creators mention that the show would have never been successful without the unity and individual creativity of each producer.  This shows the multifaceted dimensions of the TV series are uniquely created through a partnership and function, rather than death, of the authors. 

Example 3:




Moreover, it is important to note that each of these paratext examples help to finish hyping up the TV series, How I Met Your Mother.  Jonathon Gray explores the idea of paratexts helping to make a text “the real deal” with audience, cast, and crew members (p. 89).  Each person within the creative process has their own outlet to help develop the storylines of the show.  For example, audience members get to express their opinions on fan sites where they can further their own interest and investment in the show and characters by interacting with other fans.  Cast and crew members get to relate the characters to themselves through either acting as the character off screen, or making the character have their own flare and traits.  All in all, each of the hundreds of different paratext waiting online to be engaged with serve as a means to help spread the popularity and success of How I Met Your Mother, and other shows and movies.  






Disclaimer: I have acted with honesty and integrity in producing this work and am unaware of anyone who has not.
Lizette Villarreal

No comments:

Post a Comment